Creative Automation
For High-Velocity
Entertainment Brands
Scale UA, LiveOps, and IP content — without sacrificing quality or creative control.







Trusted by 10,000+ artists, producers, and growth teams building high-volume, on-brand content at scale — View success stories
Built to accelerate production and reduce complexity.
Layer helps game studios & entertainment brands turn ideas into live, performance-ready content without scaling headcount or outsourcing.
Ideation
2 weeks
Manual sketching
Slow iterations
Conception
3 weeks
Back-and-forth revisions
Limited prototypes
Production
8 weeks
Manual asset creation
Slow personalization
Integration
2 weeks
Manual importing
Faster conversions
Testing & LiveOps
3 weeks
Limited test assets
Slow updates
Marketing
4 weeks
Few creative versions
Manual editing
Ideation
2 days
AI-powered concepts
Instant variations
Conception
1 week
Rapid prototyping
Auto-storyboards
Production
2 weeks
Bulk generation
Instant variants
Integration
2 days
Direct engine sync
Automated workflows
Testing & LiveOps
3 days
100+ variants/day
Real-time updates
Marketing
1 week
50+ creatives/hour
Multi-platform
Ideation
2 weeks
Manual sketching
Slow iterations
Conception
3 weeks
Back-and-forth revisions
Limited prototypes
Production
8 weeks
Manual asset creation
Slow personalization
Integration
2 weeks
Manual importing
Faster conversions
Testing & LiveOps
3 weeks
Limited test assets
Slow updates
Marketing
4 weeks
Few creative versions
Manual editing
Ideation
2 days
AI-powered concepts
Instant variations
Conception
1 week
Rapid prototyping
Auto-storyboards
Production
2 weeks
Bulk generation
Instant variants
Integration
2 days
Direct engine sync
Automated workflows
Testing & LiveOps
3 days
100+ variants/day
Real-time updates
Marketing
1 week
50+ creatives/hour
Multi-platform
Before Layer
Traditional Workflow
After Layer
Automated and Scaled
User Acquisition Scale
25–40 UA assets per cycle. 3–5 markets.
200–500 UA assets 10–20 markets
UA Variant Volume
Limited testing capacity
+500–1000% more UA variants
Iteration Speed
Weeks per iteration
Days per iteration
Ideation Breadth
2–3 concepts explored Early lock-in
10–20 concepts tested +400–700% concepts explored
Validation Cost
High sunk cost
Early validation, low sunk cost
Iteration Time
1–2 weeks per cycle. Manual revisions
−70% iteration time Automated workflows
Production Scaling
Requires more headcount. Style drift risk
+1000% daily asset output Same team, on-brand consistency
Daily Asset Output
Dozens at best
Hundreds of assets per day
Live Ops Throughput
1 event per cycle. Limited regions
+200% Live Ops output
Live Ops Reach
Single-region focus
Multi-region by default
Operational Mode
Discrete launches
Continuous refresh
Before Layer
Traditional Workflow
25–40 UA assets per cycle. 3–5 markets.
Limited testing capacity
Weeks per iteration
2–3 concepts explored Early lock-in
High sunk cost
1–2 weeks per cycle. Manual revisions
Requires more headcount. Style drift risk
Dozens at best
1 event per cycle. Limited regions
Single-region focus
Discrete launches
After Layer
Automated and Scaled
200–500 UA assets 10–20 markets
+500–1000% more UA variants
Days per iteration
10–20 concepts tested +400–700% concepts explored
Early validation, low sunk cost
−70% iteration time Automated workflows
+1000% daily asset output Same team, on-brand consistency
Hundreds of assets per day
+200% Live Ops output
Multi-region by default
Continuous refresh
Purpose-Built
for Professionals
Layer is designed to support professional artists, designers, marketers and producers working in games & broader entertainment industry - no AI expertise required.
Flexible & Future-Proof
Layer fits seamlessly into your workflow. Because it's model-agnostic, you don't have to keep learning new tools.
Learn MoreEnterprise-Ready & Scalable
Layer offers brand compliance confidence to multi-studio, multi project, multi-label entertainment brands. Deploy AI responsibly, securely, and at scale.
Start for free
Keep Your Tools.
Add More Power.
Layer works seamlessly with industry-standard tools so you can keep using what's familiar, while accelerating workflows with AI.
Get started freePhotoshop
Illustrator
Premiere Pro
Blender
Maya
Unreal Engine
Unity
Figma
How does Layer work?
Getting started with Layer is easy (and free), just create an account and check out our documentation and video guides.
Visit Documentation
Trusted by 300+ leading
entertainment brands
worldwide.
Layer powers the scalable creative systems behind high-velocity entertainment brands and games reaching millions.
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Frequently Asked Questions
What is Layer?
Who is Layer built for?
What can I create with Layer?
Does Layer include multiple AI models or just one?
Can Layer help us standardize style and keep outputs consistent?
Can we edit assets (not just generate new ones)?
How does Layer support collaboration for teams?
What is Layer Workflows?
Is Layer enterprise-ready (security/compliance)?
How does Layer pricing work?
Can we start small and scale up?
Where can I learn more or talk to sales?
More questions? Check out our Help Center .