

Creative Automation
For High-Velocity
Entertainment Brands
Scale UA, LiveOps, and IP content — without sacrificing quality or creative control.
Trusted by 10,000+ artists, producers, and growth teams building high-volume, on-brand content at scale — View success stories
Trusted by 10,000+ artists, producers, and growth teams building high-volume, on-brand content at scale — View success stories
Trusted by 10,000+ artists, producers, and growth teams building high-volume, on-brand content at scale — View success stories
Built to accelerate production and reduce complexity.
Built to accelerate production and reduce complexity.
Layer helps studios turn ideas into live, performance-ready content without scaling headcount or outsourcing.
Layer helps studios turn ideas into live, performance-ready content without scaling headcount or outsourcing.
Without Layer
Total time: 22 weeks
Ideation
2 weeks
Manual sketching
Slow iterations
Ideation
2 weeks
Manual sketching
Slow iterations
Ideation
2 weeks
Manual sketching
Slow iterations
Conception
3 weeks
Back-and-forth revisions
Limited prototypes
Conception
3 weeks
Back-and-forth revisions
Limited prototypes
Conception
3 weeks
Back-and-forth revisions
Limited prototypes
Production
8 weeks
Manual asset creation
Slow personalization
Production
8 weeks
Manual asset creation
Slow personalization
Production
8 weeks
Manual asset creation
Slow personalization
Integration
2 weeks
Manual importing
Faster conversions
Integration
2 weeks
Manual importing
Faster conversions
Integration
2 weeks
Manual importing
Faster conversions
Testing & LiveOps
3 weeks
Limited test assets
Slow updates
Testing & LiveOps
3 weeks
Limited test assets
Slow updates
Testing & LiveOps
3 weeks
Limited test assets
Slow updates
Marketing
4 weeks
Few creative versions
Manual editing
Marketing
4 weeks
Few creative versions
Manual editing
Marketing
4 weeks
Few creative versions
Manual editing
Finding a Winner
22 weeks
Missed momentum
Late scaling decisions
Finding a Winner
22 weeks
Missed momentum
Late scaling decisions
Ideation
2 days
AI-powered concepts
Instant variations
Ideation
2 days
AI-powered concepts
Instant variations
Ideation
2 days
AI-powered concepts
Instant variations
Conception
1 week
Rapid prototyping
Auto-storyboards
Conception
1 week
Rapid prototyping
Auto-storyboards
Conception
1 week
Rapid prototyping
Auto-storyboards
Production
2 weeks
Bulk generation
Instant variants
Production
2 weeks
Bulk generation
Instant variants
Production
2 weeks
Bulk generation
Instant variants
Integration
2 days
Direct engine sync
Automated workflows
Integration
2 days
Direct engine sync
Automated workflows
Integration
2 days
Direct engine sync
Automated workflows
Testing & LiveOps
3 days
100+ variants/day
Real-time updates
Testing & LiveOps
3 days
100+ variants/day
Real-time updates
Testing & LiveOps
3 days
100+ variants/day
Real-time updates
Marketing
1 week
50+ creatives/hour
Multi-platform
Marketing
1 week
50+ creatives/hour
Multi-platform
Marketing
1 week
50+ creatives/hour
Multi-platform
Finding a Winner
5 weeks
Scale winners fast
Signal-based optimization
Finding a Winner
5 weeks
Scale winners fast
Signal-based optimization
Before Layer
Traditional Workflow
User Acquisition Scale
UA Variant Volume
Iteration Speed
Ideation Breadth
Validation Cost
Iteration Time
Production Scaling
Daily Asset Output
Live Ops Throughput
Live Ops Reach
Operational Mode
Before Layer
Traditional Workflow
User Acquisition Scale
UA Variant Volume
Iteration Speed
Ideation Breadth
Validation Cost
Iteration Time
Production Scaling
Daily Asset Output
Live Ops Throughput
Live Ops Reach
Operational Mode
Before Layer
Traditional Workflow
25–40 UA assets per cycle. 3–5 markets.
Limited testing capacity
Weeks per iteration
2–3 concepts explored Early lock-in
High sunk cost
1–2 weeks per cycle. Manual revisions
Requires more headcount. Style drift risk
Dozens at best
1 event per cycle. Limited regions
Single-region focus
Discrete launches
Before Layer
Traditional Workflow
25–40 UA assets per cycle. 3–5 markets.
Limited testing capacity
Weeks per iteration
2–3 concepts explored Early lock-in
High sunk cost
1–2 weeks per cycle. Manual revisions
Requires more headcount. Style drift risk
Dozens at best
1 event per cycle. Limited regions
Single-region focus
Discrete launches
After Layer
Automated and Scaled
200–500 UA assets 10–20 markets
+500–1000% more UA variants
Days per iteration
10–20 concepts tested +400–700% concepts explored
Early validation, low sunk cost
−70% iteration time Automated workflows
+1000% daily asset output Same team, on-brand consistency
Hundreds of assets per day
+200% Live Ops output
Multi-region by default
Continuous refresh
After Layer
Automated and Scaled
200–500 UA assets 10–20 markets
+500–1000% more UA variants
Days per iteration
10–20 concepts tested +400–700% concepts explored
Early validation, low sunk cost
−70% iteration time Automated workflows
+1000% daily asset output Same team, on-brand consistency
Hundreds of assets per day
+200% Live Ops output
Multi-region by default
Continuous refresh
Purpose-Built
for Professionals
Layer is designed to support professional artists, designers, marketers and producers - no AI expertise required.






Flexible & Future-Proof
Layer fits seamlessly into your workflow. Because it’s model-agnostic, you don’t have to keep learning new tools.
Enterprise-Ready & Scalable
Layer offers brand compliance confidence to multi-studio, multi project organizations. Deploy AI responsibly, securely, and at scale.
Keep Your Tools.
Add More Power.
Layer works seamlessly with industry-standard tools so you can keep using what’s familiar, while accelerating workflows with AI.
Photoshop
Photoshop
Photoshop
Illustrator
Illustrator
Illustrator
Premiere Pro
Premiere Pro
Premiere Pro
Blender
Blender
Blender
Maya
Maya
Maya
Unreal Engine
Unreal Engine
Unreal Engine
Unity
Unity
Unity
Godot
Godot
Godot
How does Layer work?
Getting started with Layer is easy (and free), just create an account and check out our documentation and video guides.
Layer Overview
Layer Overview
Layer Overview
Trusted by 300+ leading
entertainment brands
worldwide.
Layer powers the scalable creative systems behind high-velocity entertainment brands reaching millions.


















Start creating at the speed of demand.
548 Market St, PMB 40092, San Francisco CA 94104
548 Market St, PMB 40092, San Francisco CA 94104


